Creature Comforts Brewing Co. 'Automatic' IPA Beer, Georgia

Creature Comforts Brewing Co. 'Automatic' IPA Beer takes an aromatic, balanced approach to the American IPA, pairing Mosaic and Crystal hops with a soft, inviting texture. Berry, citrus peel, and pine give this year-round release its distinctive character, while its 6% ABV supports a satisfying yet refreshing profile. The can artwork, created by Athens artist Michelle Fontaine, adds a local creative connection to a beer rooted in the brewery’s hometown.

Product Details:

• Ingredients: Malt and hops
• Hops: Mosaic and Crystal
• ABV: 6%
• Availability: Year-round

Sensory Description:

Delicate berry aromas lead into citrus peel and fresh pine, with a raspberry-like accent adding brightness to the hop profile. The palate is soft and rounded, carrying those fruit and resin notes with an emphasis on balance. Its gentle texture and refreshing character keep the hops expressive without overwhelming the overall impression.

Brewer's Background:

Creature Comforts opened in Athens, Georgia, in April 2014, transforming the former Snow Tire building into its original brewery and taproom. Co-founders David Stein, Adam Beauchamp and Chris Herron brought together recipe development, production-brewing experience and beverage-industry business expertise. The company’s approach connects carefully balanced beers with community investment through programs including Get Comfortable and Brew For One. Automatic’s earlier pale ale incarnation evolved into the current IPA in early 2024, continuing the brand’s focus on approachable hop expression.

Serving Suggestions:

Serve at approximately 7 to 10°C in a tulip or IPA glass to bring out the berry, citrus and pine aromas. Pair with grilled chicken, fish tacos, roasted vegetables or a cheddar-topped burger. Its aromatic hops also complement citrus dressings and herb-seasoned dishes. Keep refrigerated and enjoy fresh to preserve the clearest hop character.