Suntory 'Haku Yuzu' Vodka, Japan

Fresh yuzu, citrus peel, and delicate floral notes open with vivid aromatic lift over Haku’s smooth rice-driven texture. Haku Yuzu Flavored Vodka brings Japan’s distinctive yuzu citrus together with vodka distilled from Japanese white rice, creating Haku’s first permanent flavored expression while preserving the clarity and silky character of the original spirit. The combination reflects the House of Suntory philosophy of balancing Japanese ingredients, established technique, and contemporary innovation.

Product Details:

• Base Ingredient: Japanese white rice
• Flavoring: Yuzu citrus and all-natural ingredients
• Fermentation: Japanese white rice fermented with rice koji
• Still Type: Pot and column stills used in the Haku vodka production process
• Distillation: Initial pot distillation followed by a second distillation using two different processes
• Maturation: Unaged
• Proof: 80 proof
• ABV: 40%
• Filtration: Haku vodka undergoes proprietary bamboo-charcoal filtration

Sensory Description:

Fresh yuzu immediately lifts the aromatics with bright citrus, delicate floral tones, and a refreshing zestiness. The palate layers subtle yuzu over the smooth, refined richness of Haku’s rice-based vodka, retaining a silky texture while introducing lively citrus definition. Tart fruit and a gentle citrus-peel bitterness add dimension without overwhelming the underlying spirit, carrying into a clean, vibrant finish where yuzu freshness and Haku’s characteristic softness remain in balance.

Awards & Accolades:

• Gold: International Wine & Spirit Competition 2025, 96 Points

Distiller's Background:

The House of Suntory traces its roots to founder Shinjiro Torii and a Japanese spirits tradition shaped by more than a century of experimentation and craftsmanship. Haku extends that philosophy into vodka through the use of Japanese white rice, rice koji fermentation, specialized distillation, and bamboo-charcoal filtration. The rice spirit begins its production in Kagoshima, an area with a longstanding tradition of rice-spirit making, before blending and filtration in Osaka. Introduced in 2025, Haku Yuzu became the first permanent flavored expression in the Haku range, bringing Japanese yuzu into the established rice-vodka framework while maintaining the brand’s emphasis on clarity, texture, and balance.

Serving Suggestions:

Serve chilled at approximately 6 to 10 degrees Celsius in a small vodka or tasting glass to emphasize its bright yuzu aromatics and silky texture. Enjoy neat, over ice, or lengthened with chilled soda water for a clean citrus-led highball. Its yuzu character also suits a Yuzu Drop, Cosmopolitan, Martini variation, or other citrus-driven vodka cocktails. Pair with sashimi, sushi, ceviche, grilled prawns, tempura, fresh oysters, or lightly seasoned vegetable dishes.