Swizzels Drumstick 'Squashies' Sour Cherry & Apple Candy, United Kingdom

Bright, tangy and distinctly fruit-driven, Swizzels Drumstick 'Squashies' Sour Cherry & Apple Candy gives the familiar Squashies format a sharper edge. Juicy cherry flavor leads into a crisp sour-apple character, bringing sweet fruit and lively acidity together in the soft, pillowy foam texture that has become a hallmark of the range.

Product Details:

• Producer: Swizzels Matlow Ltd.
• Product Range: Squashies
• Official Flavor: Sour Cherry & Apple
• Style: Soft foam sweet
• Flavor Introduced: 2015
• Ingredients: Glucose syrup, sugar, gelling agent: gelatine; modified starch, acidity regulators: citric acid, trisodium citrate; flavourings, pectin, glazing agent: carnauba wax; colours: anthocyanin, copper chlorophyllin
• Dietary Information: Contains gelatine; free from artificial colours
• Energy: 355 kcal per 100g
• Sugars: 62g per 100g

Sensory Description:

A juicy cherry impression opens the flavor profile, combining ripe fruit sweetness with an immediate tangy lift. Sour apple follows with a brighter, sharper character that keeps the sweetness in check and gives the candy its distinctly lively finish. The texture is light and pillowy with a soft, bouncy chew, allowing the alternating sweet and sour fruit notes to linger without becoming heavy.

Producer's Background:

Swizzels traces its history to 1928, when brothers Alfred and Maurice Matlow established Matlow Bros Ltd. David Dee joined them in 1933, and the business later relocated to New Mills in Derbyshire during the Second World War. Over subsequent decades, Swizzels built a portfolio of enduring British confectionery brands, including Love Hearts and Drumstick.

Squashies arrived in 2012 as a new way of presenting familiar Swizzels flavors in a soft foam format. Sour Cherry & Apple joined the Squashies range in 2015 alongside Bubblegum, expanding the line beyond its original flavor with a distinctly tangier fruit combination. The format has since developed into a broad family of soft, foamy sweets built around fruit, cream and sour flavor profiles.

Serving Suggestions:

Enjoy straight from the bag when a sweet-and-sour candy craving calls, or add to mixed sweet bowls where the cherry and apple profile provides a tangier contrast to creamy or traditionally fruity confections. The soft foam texture also makes these well suited to movie nights, road trips, parties and casual sharing. For a British confectionery assortment, pair them with other Squashies flavors to highlight the range's different interpretations of its characteristic soft, bouncy chew.